Trung Nguyen Coffee Village
Central Highlands Region
Trung Nguyen Coffee Village is a distinctive cultural complex located in Buôn Ma Thuột, the heart of Vietnam's Central Highlands. Spanning approximately 20,000 square meters, it embodies the rich heritage of Vietnamese coffee and the ethnic cultures of the Central Highlands. The village was established with the vision of creating a "global coffee capital" by Trung Nguyen Group's founder, Đặng Lê Nguyên Vũ, and opened to the public in December 2008. It features five main functional zones: an information counter, coffee tasting areas, a culinary section, a souvenir supermarket, and museums. Visitors can enjoy traditional Vietnamese coffee varieties such as "Weasel" coffee, "Legendee," and "G7," served in architecturally unique spaces inspired by Huế style. The culinary area offers over 50 regional Vietnamese dishes, including local specialties infused with coffee flavors. The village also houses the Ethnic Museum of the Central Highlands, exhibiting ancient artifacts like gong collections, traditional tools, and cultural relics of the Ê Đê people, as well as a World Coffee Museum, which displays over 10,000 coffee-related artifacts from around the globe. Surrounding the complex are lush coffee gardens with various species, including Robusta and Arabica, some over 30 years old. Cultural performances and coffee brewing demonstrations from around the world further enrich the visitor experience, making Trung Nguyen Coffee Village a top destination for coffee lovers and cultural enthusiasts alike.
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Tip: Visit Trung Nguyen Coffee Village in the morning or late afternoon to enjoy cooler temperatures and a more relaxed atmosphere. Booking tickets in advance is recommended during weekends and holidays due to high visitor demand. Visitors can benefit from combined tickets for museum entry and coffee tasting sessions. Don't miss the weekend live music and cultural performances, which enhance the dining experience. Comfortable walking shoes are advisable for exploring the extensive grounds and coffee gardens.
Interesting facts
- •Trung Nguyen Coffee Village covers an area of about 20,000 square meters.
- •The village includes a World Coffee Museum with over 10,000 coffee artifacts from around the world.
- •It features traditional architectural styles inspired by the Huế region, uncommon in the Central Highlands.
- •The Ethnic Museum of the Central Highlands houses one of the oldest and most valuable collections of gong instruments and cultural artifacts of the Ê Đê people.
- •The village's coffee gardens preserve coffee plants over 30 years old, including Robusta and Arabica species.
- •Live cultural performances and coffee brewing demonstrations from various countries are regularly held on site.
History
Coffee was introduced to Vietnam by French missionaries in 1857, with plantations emerging in the late 19th century.
The Central Highlands, including Buôn Ma Thuột, became a major coffee production zone in the 1920s.
Trung Nguyen Coffee Village was conceptualized by Đặng Lê Nguyên Vũ as part of a vision to establish Buôn Ma Thuột as the global coffee capital.
Construction culminated in the village's public opening in December 2008, combining traditional ethnic architecture with coffee culture.
The village has since become a cultural landmark showcasing both the history of Vietnamese coffee and the heritage of the Central Highlands' ethnic groups.
Place Guide
Information Counter
The starting point for visitors to obtain detailed information about the village, its zones, and coffee culture.
Coffee Tasting Area2008
Consists of three traditional houses named Cherry, Arabica, and Robusta built in Huế architectural style, where visitors can sample signature Trung Nguyen coffee blends including Weasel coffee (civet coffee), Legendee, and G7.
Culinary Zone
A gastronomic area serving over 50 signature dishes from Vietnam's three regions, including local specialties infused with coffee flavors such as coffee chicken wings and coffee fried rice. Weekend evenings feature countryside buffets with live music performances.
Souvenir Supermarket
Also known as the gift center, this area displays and sells cultural souvenirs from the Central Highlands, local specialties, and unique Trung Nguyen products.
Ethnic Museum of the Central Highlands
Exhibits valuable and ancient artifacts including gong collections, traditional agricultural and hunting tools, and items essential to the daily life and spiritual practices of the Ê Đê ethnic group. The museum also displays coffee cultivation and processing tools mounted on a traditional k'pan wooden plank symbolizing prosperity.
World Coffee Museum2008
A major project within the village showcasing coffee history and culture globally, featuring over 10,000 artifacts collected from famous coffee regions such as Ethiopia, Brazil, and Jamaica. The museum includes historical coffee machinery from the 1700s to modern times.
Coffee Gardens
Surrounding the village are lush coffee plantations containing various species like Robusta, Arabica, and Excelsa, including some coffee trees over 30 years old, carefully preserved and maintained.
Performance Area
Located in the cave-like hall, this zone hosts artistic coffee brewing performances representing coffee traditions from countries such as Ethiopia, Turkey, Italy, and Japan, as well as the indigenous Ê Đê coffee style.
Children's Playground
Designed for children aged 2-12, this colorful play area includes swings, rocking horses, puzzles, ball pits, slides, and tubes to stimulate creativity and physical activity.
Contact
Phone: 0918 749 000